Verizon Wireless launches Lunar New Year essay contest targeting Asian American communities in California and Seattle
WALNUT CREEK, Calif. — Verizon Wireless is calling for entries in their Lunar New Year Essay Contest, part of their CSR campaign celebrating the festivities for the Year of the Tiger in the Asian-American community throughout California and Seattle.
Eligible students must write a 500-word essay answering two questions:
1) What does Lunar New Year mean to you and your family?
2) What would you like to accomplish in the Year of the Tiger?
Making them eligible to enter and win a $5,000 cash prize, a Samsung Renown Global Phone and $75 in Verizon Wireless gift cards.
Verizon Wireless representatives will also join communities throughout
the West Coast to celebrate the Lunar New Year as participants and
supporters of different festivals through out the month of February.
Of more than 4,000 Verizon Wireless employees in California, one in
every five is of Asian-American or Pacific Island heritage. By sponsoring
this year’s Lunar New Year festivities – Verizon says it is connecting with customers through appropriate, in-language product and service information, and bilingual retail sales representatives in Asian communities.
The essay is the company’s latest effort in adressing social issues impacting the Asian-American community – including education, literacy, safety and health. Through the Verizon Foundation, its philanthropic arm, Verizon Wireless offers support and services to address such issues that impact its employees, customers and communities.
Another of its key initiatives is the Verizon Wireless’ HopeLine® program,
which awards cash grants to domestic violence agencies throughout the
country and donates cell phones for survivors to use.