Time Warner Cable Sports was honored by the City of Los Angeles today in light of what its new network, Time Warner Cable Deportes, will contribute to the Spanish-speaking television audience and community. Upon its debut on October 1, Time Warner Cable Deportes will be the first full-time Spanish-language regional sports network in the country. It will also be the first to cover the Los Angeles Lakers exclusively with original content created and produced for the Spanish-speaking community.
Los Angeles City Councilmen Ed P. Reyes and José Huizar presented the award to David Rone, Time Warner Cable Sports President earlier today. Rone was accompanied by Mark Shuken, Senior Vice President and General Manager of TWC Regional Sports Networks, and Pablo F. Urquiza, Vice President of Time Warner Cable Deportes.
“This is an important moment for our team who, in only a few days, will debut this nation’s first Spanish-language regional sports network,” said Rone. “We are grateful and humbled by this honor and the opportunity to give Hispanic fans in this region the teams they love, in a voice and language through which they can identify.”
“I am proud to welcome Time Warner Cable Sports to the Los Angeles City Council Chambers. While they have yet to launch their networks, they have already committed to be partners with the Latino community,” said Councilmember Reyes. “They have sent a loud and clear message of how much Time Warner Cable Sports values the Latino consumer and more importantly, the diversity that is Los Angeles. Our beloved Los Angeles Lakers could not have chosen more wisely.”
“By launching this country’s first Spanish-language regional sports network here in Southern California, Time Warner Cable Sports is putting its customers and the broader community in first place,” said Councilmember Huizar. “I am thrilled to know that children, youth, and families in our community will now be able to enjoy the Lakers in their language and like never before.”