5 Years in, Twitter Seeks PR Help in NYC

Social Network Hunts for Agency as It Plots Global Growth, Broader Usage

Even social-media companies need a dose of good old-fashioned PR. Twitter is on the hunt for an agency to help it through its next stage of growth, Ad Age has learned.

New digs: Twitter recently opened its first New York presence on Madison Avenue.

Twitter is currently in talks with a mix of large and small PR firms with offices in New York, where the company has just opened a new office on Madison Avenue, executives familiar with the matter say. Sean Garrett, Twitter’s VP-communications, is spearheading the review. He joined Twitter last year and has helped beef up its communications team as it continues to grow its user base and funding. He did not respond to a request for comment.

Read more at Ad Age.