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RECAP & PHOTOS: LA Latino influencers VIP gathering for Hispanicize 2013

02/12/2013 By Leave a Comment
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On Wednesday, February 6th at The Falls lounge in downtown LA, Latinos rocked the fifth multi-industry gathering celebrating the countdown to Hispanicize 2013 (#Hispz13) with a record-breaking attendance of 310 influencers. Presented by RedBull, the gathering was specifically  designed for the Latino entertainment, film and music industries and was organized in partnership with the Public Relations Society of America, PRODU, Hispanic Market Weekly, Latin Heat and Getty Images Hispanic.   The evening meet up was a
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Filed Under: Upcoming Industry Events Tagged With: , , ,

‘Brands Love Bloggers’ Program Renewed: 125 Latino and Multicultural Bloggers will attend Hispanicize 2013 Free

02/11/2013 By Leave a Comment
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The program is being funded by event sponsors and operated by the Latina Mom Bloggers network for all bloggers who apply Latino and multicultural bloggers are getting an early Valentine’s Day present today courtesy of Hispanicize 2013 sponsors and the Latina Mom Bloggers network. Thanks to strong corporate support from some of the nation’s largest Hispanic brands, media companies and marketing agencies, organizers of Hispanicize 2013 announced that for the second consecutive year its “Brands Love Bloggers”
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Filed Under: Hispanicize 2013, Upcoming Industry Events Tagged With: , , , ,

Hispanicize 2013 Film Festival Announces Expanded Program for Latino Filmmakers and Issues National Call for Film Entries and Session Topics

11/29/2012 By Leave a Comment
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                    The Hispanicize 2013 Film Festival issued a national call for feature length and short film submissions today as part of a robust program expansion for 2013 that will spotlight more filmmakers and celebrities, and will include collaboration with other film festivals.  Hispanicize 2013 (http://www.hispanicizeevent.com), the fourth annual Latino trends event for filmmakers, bloggers, journalists, marketers and music
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Filed Under: Hispanic Organizations News, Hispanicize 2013, Upcoming Industry Events Tagged With: , , , , , , , , ,

Latino Parenting Bloggers Issue National Call for Gift Ideas for 2012’s Biggest Hispanic Blogger Holiday Gift Guide

10/18/2012 By Leave a Comment
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Leading Latino parenting blogs PapiBlogger and Mamá Contemporánea are issuing a national call for gift ideas for their third annual 2012 Holiday Gift Guide, the largest and best known Holiday gift guide by Latino bloggers. “This year’s guide will be our largest and most widely promoted guide because this time we are collaborating with more Latino social media platforms and bloggers than ever before,” said Manny Ruiz, who earlier this month added marketing veteran Octavio Navarro as co-publisher of
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Filed Under: Hispanic/Multicultural PR Briefs Tagged With: , , , ,

Hispanicize 2013 Expands Blockbuster Event with Latin Music and Hispanic Journalist Showcases

09/12/2012 By Leave a Comment
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-Indie music acts and professional development sessions will form part of new Latin Music Industry Showcase -Hispanic Journalist Showcase will provide in-depth professional development tailored to journalists’ needs Hispanicize 2013 (http://www.HispanicizeEvent.com) (#Hispz13), the annual Latino trends and newsmaker event for social media, blogging, media, advertising, PR and film, is about to get a little louder and a lot more exciting. That’s because the Latin Music Industry and Hispanic journalists will be
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Tr3s signs sponsorship with Domino’s Pizza for this season of Quiero Mi Boda

08/16/2012 By Leave a Comment
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DOMINO’S pizza supports bi-cultural couples on TR3S’ “Quiero mi Boda”. The network’s “Quiero Mi” franchises claims to serve as an important vehicle for brands seeking to reach bilingual/bicultural Latinos. In the fifth season of Quiero Mi Boda, Domino’s Pizza is the centerpiece for a surprise party organized for the soon-to-be bride and groom, of North Carolina couple Iris & Zach.
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Filed Under: Hispanic/Multicultural PR Briefs Tagged With: , , , , , , ,

Telemundo News Anchor, Jose Diaz Balart To Receive The 2012 Award for Outstanding Achievement in Hispanic Television At The Tenth Annual Hispanic Television Summit

08/10/2012 By Leave a Comment
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Two leading television industry publications, Broadcasting & Cable and Multichannel News have announced that Jose Diaz Balart will be the 2012 recipient of their time-honored and distinguished award for Outstanding Achievement in Hispanic Television. This recognition will be presented to the acclaimed nightly news anchor of Noticiero Telemundo and Telemundo’s Sunday morning program, Enfoque, during the Awards Luncheon at the Tenth Annual Hispanic Television Summit, to be held at the Marriott Marquis Hotel in Times
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Filed Under: Hispanic/Multicultural PR Briefs, Upcoming Industry Events Tagged With: , , , , ,

Yahoo! Hires Gina Mistro as Sales Director for the U.S. Hispanic market

08/06/2012 By Leave a Comment
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Based out of Yahoo!’s New York, NY offices, Gina is responsible for the generation and growth of online advertising and revenue for Yahoo!’s U.S. Hispanic market, with a specific focus on the consumer packaged goods (CPG), beauty and wireless categories. With more than 16 years of Hispanic media experience across television, print and digital media, with 11 years in a sales role, Mistro joins Yahoo! from Vme Media Inc. but has also worked at companies such as Latina Media Ventures and Univision
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Filed Under: Hispanic Excellence, Hispanic/Multicultural PR Briefs Tagged With: , , , , , , ,

Diverse Athletes and Ryan Lochte Score Olympic Gold in Social Media Tracker of Team USA

08/06/2012 By Leave a Comment
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Through the first week of the 2012 London Olympics African American and Latino athletes comprise six of the top 10 most popular Olympians in social media for Team USA according to social media tracking software Starcount, which tracks the 11 largest social media networks in the world. Olympic gold medal gymnast Gabrielle Douglas, who was not even in the top 10 last week in either the U.S. or world tracker, rocketed past swimming legend Michael Phelps to take the No. 1 spot worldwide. Phelps is No. 2 in both the U.S.
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Filed Under: Hispanic Market Facts/Research Tagged With: , , , , , , , , , , ,

Hispanic Scholarship Fund teams up with FOX Deportes for National Education Campaign

08/03/2012 By 6 Comments
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Multimedia program set to air across United States beginning in August FOX Deportes and the Hispanic Scholarship Fund (HSF) are teaming up to promote higher education access for Hispanic students through a nationwide educational campaign. The campaign will feature a public service announcement and on-air FOX Deportes talent support beginning in August and through 2013. FOX Deportes will support HSF and its educational measure by launching a public service campaign across TV, radio and social media, building
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Bud Light Renews Partnership With International Superstar Pitbull

07/30/2012 By Leave a Comment
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Bud Light today announced it has renewed its partnership with worldwide hit-maker Pitbull. As part of the partnership, Bud Light plans to highlight Pitbull on bilingual print, TV, radio, outdoor, digital and point-of-sale materials. Bud Light will also sponsor Pitbull's new music video "Get It Started" with international superstar Shakira, which is the first single from his upcoming fall album, Global Warming. The music video will exclusively premiere across VEVO, the world's leading all-premium music video and
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Filed Under: Hispanic Spokesperson Tracker, Hispanic/Multicultural PR Briefs Tagged With: , , , ,

Domino’s Pizza® Debuts Domino’s Perfect Combo, Inspired by Hispanic Customer Feedback

06/18/2012 By Leave a Comment

The introduction of Domino's Perfect Combo – a national bundle offer inspired by Hispanic customer feedback, marks the first time Domino's has supported a bundle offer with a national Spanish-language TV campaign. Beginning on June 18th, the Spanish-language national advertising campaign will demonstrate how Domino's Perfect Combo came to fruition based on the feedback received from Domino's Hispanic customers wanting a complete meal for the entire family. "Customer feedback is a top priority for Domino's, and
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