New PR firm Diseño y Publicidad’s niche is Hispanic

By KYLE ARNOLD World Staff Writer Rodrigo Rojas believes he sees a niche the same way his father did 11 years ago when he started La Semana, a bilingual weekly newspaper. With other local entrepreneurs already owning grocery stores, restaurants and media catering to the Hispanic population, Rojas hopes his new public relations firm can help other businesses — particularly non-Hispanic ones — crack the Hispanic market. The firm, Diseño y Publicidad, or Design and Public Relations, was launched by the Rojas
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Publisher of La Semana, Vea, TV Guia and several other Puerto Rican publications files for bankruptcy

Businessman Gerardo Angulo leaves San Juan Superior Court after a recent court hearing involving charges filed against. Daily Sun/Francesca von Rabenau O’Reilly

On Tuesday Media businessman Gerardo Angulo  filed for Chapter 11 bankruptcy protection for six of his companies, seemingly finding a loophole to stop the embargo proceeding begun Monday by creditor Westernbank, the Daily Sun learned. According to U.S. Bankruptcy Court records, Angulo filed for protection for Editorial La Semana Inc., publisher of La Semana weekly newspaper in Caguas, late Monday, soon after Commonwealth court marshals executed a judicial order to embargo the property, as per a civil lawsuit
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