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VPE PR to promote new Spanish-language production of Menopause the Musical

06/17/2013 By Leave a Comment
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The producers of the highly successful musical production Menopause the Musical®  have tapped VPE PR to handle promotion of the new Spanish-language version of the show, Menopausia el Musical®, debuting October 17 at the historic Montlabán Theater in Hollywood. “After 11 years of production in 450 US cities and 250 international cities, we are very excited to bring this Spanish-language version to the Hispanic market of Los Angeles,” said Seth Greenleaf, Tony Award-winning producer of GFour Productions. 
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Filed Under: Hispanic/Multicultural PR Briefs Tagged With: , , , ,

Gabriel Reyes re-brands Reyes Entertainment to include General Market PR and Mobile Solutions

05/28/2013 By Leave a Comment
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Hollywood Latino marketing expert Gabriel Reyes, is re-branding his company, Reyes Entertainment, to adapt to the changing American demographic and technological landscape.  Reyes Entertainment continues executing top-notch Hispanic campaigns but also expands its services to include English-language general market communications and mobile solutions for a unified market approach based on cultural engagement. Through a new association with GAMAGI (Geo Advertising Marketing and Gaming Innovations), an Austin-based
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Filed Under: Hispanic Organizations News Tagged With: , , , , , , , ,

A Latina Version of ‘The View’? English-language ¡HOLA L.A.! says Claro Que Yes!

09/29/2012 By Leave a Comment
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Hollywood godmother to Latino filmmakers, publisher, actress, mentor. When it comes to Bel Hernandez Castillo, founder and publisher of Latin Heat Media, all of these terms fit the description for the radiant Latina behind Hollywood’s most authoritative trade about Latinos in the entertainment industry. Two weeks ago, Hernandez Castillo received a major surprise when the prestigious NCLR Alma Awards publicly recognize Latin Heat for 20 years of publishing. Tomorrow Hernandez Castillo embarks on a new journey as
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Filed Under: Multicultural Media News Tagged With: , , ,

Hispanicize 2013 Expands Blockbuster Event with Latin Music and Hispanic Journalist Showcases

09/12/2012 By Leave a Comment
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-Indie music acts and professional development sessions will form part of new Latin Music Industry Showcase -Hispanic Journalist Showcase will provide in-depth professional development tailored to journalists’ needs Hispanicize 2013 (http://www.HispanicizeEvent.com) (#Hispz13), the annual Latino trends and newsmaker event for social media, blogging, media, advertising, PR and film, is about to get a little louder and a lot more exciting. That’s because the Latin Music Industry and Hispanic journalists will be
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Official launch of Hispanicize 2013 to be announced next week

09/06/2012 By Leave a Comment
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An announcement about the official launch of Hispanicize 2013, the annual Latino trends and media event, will take place next week. The official event launch will include new details about the the Hispanicize event, session submission information and early bird registration. A new, updated web site for the event will also be unveiled at www.HispanicizeEvent.com. Hispanicize 2013 is slated to take place April 9-13, 2013 at the Eden Roc
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Filed Under: Upcoming Industry Events Tagged With: , , , , , , , , , , ,

MundoFox Goes Live: New Network Launches for Latino Audiences Across the U.S

08/13/2012 By Leave a Comment
Emiliano Saccone, President of MundoFox (Photo: Business Wire)

Fox International Channels and RCN Television Group premiere Spanish-language TV network that brings innovative drama, comedy, news and game shows to millions of Hispanic viewers MundoFox, the new Spanish-language broadcast network from Fox International Channels and RCN Television Group of Colombia launches today with an impressive line-up of scripted dramas, news, sports, game shows and comedy. The launch positions MundoFox as the newest player in the underserved Hispanic media marketplace. “Minuto Para
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Filed Under: Multicultural Media News Tagged With: , , , , , ,

Networks Struggle to Appeal to Hispanics

08/06/2012 By Leave a Comment
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Sofia Vergara is probably the most recognizable Hispanic actress working in English-language television. She is one of the stars of “Modern Family,” the highest-rated scripted show on network television, and she has parlayed her celebrity into commercials for brands like Pepsi and Cover Girl. Despite her popularity, “Modern Family” is not a hit with Hispanic viewers. Out of its overall viewership of 12.9 million, “Modern Family” drew an average of only about 798,000 Hispanic viewers in the season. That
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Filed Under: Multicultural Media News, Race in America Tagged With: , , , , , , , ,

Latino stars make their English speaking television debuts on USA network

08/06/2012 By Leave a Comment
Khotan will guest in a five-episode arc on ROYAL PAINS starting Wednesday, August 22 at 9/8c

The summer of USA is getting “caliente” with the former Telemundo superstars guesting on two of the network’s most buzzed about and highest rated summer series, ROYAL PAINS and BURN NOTICE. Khotan, who is best known for the telenovela "Perro Amor" on Telemundo, is set to recur in five episodes of ROYAL PAINS. In his first English-speaking appearance, Khotan will play 'Rafa,' a polo-playing underwear model and love interest to Divya (Reshma Shetty). In 2008, Khotan was chosen by “Quien Magazine” as one of 12
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Filed Under: Multicultural Media News Tagged With: , , , , , , , , , , ,

The New York International Latino Film Festival (NYILFF) opens its 13th edition with “FILLY BROWN,” starring Sundance sensation Gina Rodriguez and closes with “LEMON”

08/02/2012 By Leave a Comment
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Additional NYILFF Red Carpet Special Events: World Premiere Exclusive Screening of THE GIRL IS IN TROUBLE, attended by stars Wilmer Valderrama and Columbus Short and the gay love story ELLIOT LOVES on Dominican Night AUGUST 13-­‐19, 2012 AT CHELSEA CLEARVIEW CINEMAS The New York International Latino Film Festival (NYILFF) opens its 13th edition with FILLY BROWN, starring breakout actress Gina Rodriguez (GO FOR IT, OUR FAMILY WEDDING), and closes with LEMON, the raw story of three-­‐time felon and
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Dominican American National Roundtable Inductee, Actress Isabella Wall on the list of Influential Dominicans in the United States

07/31/2012 By Leave a Comment
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Isabella Martinez Wall, Actress, Author, Producer and Philanthropist, born and raised in the Dominican Republic, and credited as an emerging key figure among the young generation of Latinas in the US, has made the official list of the "100 most influential Dominicans in the United States for the past 50 years" published by the Dominican American National Roundtable (DANR) and the Nacional Dominican American Council (NDAC) in Washington, DC.  Wall was recognized for her contributions in television and radio to promote
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Filed Under: Hispanic Culture News, Hispanic Excellence, Hispanic Spokesperson Tracker, Race in America Tagged With: , , , , , , , ,

Cristina Saralegui to receive Ultimate Latina award at USHCC’s Los Angeles Convention

07/27/2012 By Leave a Comment

The United States Hispanic Chamber of Commerce (USHCC) is proud to announce talk show host, author, actor and entrepreneur Cristina Saralegui as the recipient of the 2012 Ultimate Latina Award. Saralegui will accept the award at the Ultimate Latina Luncheon on Monday, September 17th at the USHCC 33rd Annual National Convention in Los Angeles, CA. "We are always eager to honor the work and contributions to society of remarkable Latina entrepreneurs," says USHCC Chairman, Nina Vaca. "As the 2012 Ultimate Latina,
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Latinos: A Better Life Awaits Us

06/24/2011 By 2 Comments
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By Miguel Orozco After seeing one of the best films since Gregory Nava's El Norte, feelings of pride and personal connection disappeared when I realized that this powerful film called "A Better Life," with an all-Latino cast and already garnering positive reviews, may not be seen by millions of Latinos unless we take action and get the word out. It's not news that we don't see many Latinos on movie screens, even though the 2010 U.S. Census announced that more than 50 million of us live in this country and that we
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Filed Under: Hispanic Culture News Tagged With: , , , , , ,