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WWDT Telemundo Fort Myers-Naples is the most watched Spanish-language broadcast station in Fort Myers-Naples during primetime (Monday–Friday 7pm-11pm). According to Nielsen’s February 2015 survey, the station commanded 50% of the audience in the
In the business of mass communications, understanding American culture across the states is tough. Understanding minorities’ diverse cultures across the regions is even tougher. Now ask yourselves, what happens when you’re dealing with 1st,
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Hispanic Americans are leading the adoption of smartphones and tablets as media devices, according to research conducted by Specific Media, a Viant company and SMG Multicultural. The research examines how Hispanic Americans –
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Target executives are betting on young Hispanic adults to help shore up the company’s future. The focus on this growing demographic comes as Target pursues a broad turnaround plan after a massive credit
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Are U.S. Latina bloggers optimistic about the opportunities that exist in the digital marketing industry? How is the industry evolving and what does it mean for professional Latina bloggers? Which brands are successfully
