WASHINGTON, DC – The Census Bureau has released a comprehensive list of key Black History Month facts and figures that are helpful to multicultural PR marketers.
Background to Black History Month
To commemorate and celebrate the contributions to our nation made by people of African descent, American historian Carter G. Woodson established Black History Week. The first [...]
DENVER, CO – Water bottles handed out to participants in a vigil in Greeley last week and a march last May, treats handed out to Somali kids living in Weld County and the search for interpreters fluent in the languages of Burma and Bhutan all are part of the U.S. Census Bureau’s efforts to find [...]
CHICAGO, IL – Aiming to overcome hurdles that could depress Illinois census tallies and cost Illinois federal funds, an unprecedented alliance of 60 nonprofits and 10 of Illinois’ leading foundations are working together to improve participation in the 2010 census among hard-to-count populations. Targeting hard-to-reach communities, this endeavor, known as the Count Me In campaign, is [...]
The U.S. Census Bureau will conduct a multi-faceted integrated marketing campaign in order to secure the strongest possible population count in its history. Below are tactical descriptions of how the Census is planning to engage multicultural audiences. This content comes from a recent newsletter but is instructional for PR professionals planning similar broad multicultural PR strategies:
“Events are [...]
WASHINGTON, DC - About 131 million people reported voting in the 2008 U.S. presidential election, an increase of 5 million from 2004, according to a new table package released today by the U.S. Census Bureau. The increase included about 2 million more black voters, 2 million more Hispanic voters and about 600,000 more Asian voters, while [...]
WASHINGTON, DC – In September 1968, Congress authorized President Lyndon B. Johnson to proclaim National Hispanic Heritage Week, which was observed during the week that included Sept. 15 and Sept. 16. The observance was expanded in 1988 to a monthlong celebration (Sept. 15 – Oct. 15). America celebrates the culture and traditions of those who trace [...]