Sofia Vergara launches jewelry collection with Kay Jewelers

 

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Sofia Vergara has partnered with Kay® Jewelers to launch her jewelry collection, SOFIA VERGARA so Sofia™ . The SOFIA VERGARA so Sofia™ collection is available exclusively at select Kay® Jewelers stores and online at kay.com .

“I’ve loved jewelry since the day I was born,” said Sofia. “I don’t feel dressed without it – I never even go to sleep without jewelry on. It’s how I express myself — my style, attitude and the way I feel.  My new jewelry collection, SOFIA VERGARA so Sofia™, developed in partnership with Kay® Jewelers, reflects my love of jewelry and sense of style, and I hope it inspires women to express themselves with their own unique look that says, ‘This is so me!'”

The collection includes rings, necklaces, earrings and bangle bracelets to complement every style, many set with diamonds and semi-precious gemstones, including amethyst, tanzanite and topaz. The 10K gold and sterling silver settings feature intricate details that add a feminine touch. Each piece also includes a hidden natural emerald to symbolize Sofia’s beautiful home of Colombia. In keeping with Sofia’s view of jewelry as a means of self expression, the collection is designed to be perfect for a day at the office or a night on the town.

“Kay Jewelers is the perfect partner for Sofia and her fine jewelry collection,” says Luis Balaguer, CEO of Latin World Entertainment. “It offers women beautiful jewelry, outstanding quality and true value…all key elements of the Sofia Vergara lifestyle brand.”

Ed Hrabak, President, Kay® Jewelers, said: “We always seek to provide our customers with the most innovative and exciting brands in the industry and we are thrilled to be launching this collection with Sofia.” Hrabak continued, “SOFIA VERGARA so Sofia™ is a vibrant, bold and stylish collection that celebrates an authentic passion for self expression — reflecting what a beautiful piece of jewelry should offer.”

Sofia was named one of the most talented and powerful women in Hispanic entertainment by The Hollywood Reporter and Billboard Magazine. She is also the only Hispanic actress to begin her career in the U.S. Hispanic market and cross over to the general market, in which she gained and continues to maintain great popularity and influence, holding key positions on Forbes’ Power Women and Celebrity 100 lists.

 

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