2 Books Offer Killer Social PR, Facebook Ad Tactics

If the social media book fits; buy it, download it, read it and share it. This summer two noteworthy books hit the search and social scene: “The Social Media #ProBook” and “Killer Facebook Ads.”

The “Social Media ProBook” (#ProBook), by Eloqua and JESS3, is a 42-page e-book written by 20 of the most influential figures in social media and public relations. It was introduced earlier this summer.

“Killer Facebook Ads” by Marty Weintraub was officially unveiled at SES San Francisco this week but don’t let the name fool you. This book covers more than just Facebook ad techniques; this is sure to be a business bestseller and is a title every marketing professional must read! It covers sleuth-like insight that will add lift and search power to your campaigns, whether you want to leverage Facebook Ads to generate “Likes,” promote events, sell products, market applications or deploy next-gen public relations campaigns.

Read more at Search Engine Watch.