Red Flags on Your Social Media Expert
Looking for a Social Media Expert in 2011? Here’s a collection of tips from Louis Pagan, Hispanicize partner and president of Latino Rebranded
Here is a great post which features great feedback on measuring your social media expert – if there is such a thing. In some respect, this problem is compounded by those who are hiring – they may think they know what credentials should be displayed by a potential social media candidate.
“When their email address is @gmail, @msn or @yahoo instead of a “real” company address. If you can’t set up branded email, I doubt you can test, measure and optimize social media campaigns.” – Anne Holland, WhichTestWon.com Read More »