PRWeek announces finalists of Multicultural Marketing Campaign of the Year

PRWeek US Awards 2015NEW YORK, NY – PRWeek announced the finalists of its annual PRWeek U.S. Awards today, including the finalists for the Multicultural Marketing Campaign of the Year.

The five finalists for the multicultural category are:  

  • BodenPR and McDonald’s: McDonald’s USA #ViveTuJuego Campaign
  • Edelman and Starbucks: Starbucks Caramel Flan Latte Hispanic Community Program
  • GCI Health and Merck: America’s Diabetes Challenge: Get to Your Goals
  • United States Mint: United States Mint Commemorative Civil Rights Coin Program
  • Weber Shandwick and Honey Maid: This is Wholesome/Love Sculpture Film

PRWeek will reveal the winners of the PRWeek U.S. Awards on March 19, 2015 in New York City.