Hispanicize 2014 raised the bar in spectacular fashion

04/10/2014 By Leave a Comment
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BY MANNY RUIZ @MannyRuiz  Just a few days removed from the bedlam that was Hispanicize 2014, I’m still feeling exhausted and exhilarated by what took place last week in Miami. If you’re counting, this year’s event drew more than 1,700 attendees from the industries of Hispanic and multicultural marketing, blogging, journalism, tech, music and film over five days, including our pre-event day of March 31.  Did the event meet my expectations?  No, it far exceeded them in ways that I can only classify as truly
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Filed Under: Hispanic Excellence, Hispanicize 2014 Tagged With: , , , , , , , , , , , , , ,

Southwest Airlines And The Hispanic Association of Colleges and Universities Now Accepting Applications For The Lanzate Travel Award Program For College Students

04/09/2014 By Leave a Comment
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Southwest Airlines (NYSE: LUV), in conjunction with the Hispanic Association of Colleges and Universities (HACU), announced they are accepting applications for their annual "Lanzate! / Take Off!" education travel award program. Online applications will be accepted through May 15, 2014, at www.hacu.net. The program is geared toward Hispanic college students with economic need who travel away from home to pursue higher education.  Students who are awarded with the "Lanzate! / Take Off!" education travel award are able to
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Filed Under: Hispanic Organizations News

Bumble Bee Foods Announces Hispanic Celebrity Chef Doreen Colondres as New Brand Ambassador

04/09/2014 By Leave a Comment
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Bumble Bee Foods, North America’s  seafood company, is partnering with Hispanic Celebrity Chef Doreen Colondres as the brand’s exclusive chef partner and brand ambassador. Colondres, a  figure in today’s “Latin kitchen” movement and creator of the brand and website The Kitchen Doesn’t Bite®, will join Bumble Bee in its mission to inspire consumers to embrace a healthy and delicious lifestyle. Colondres first teamed up with Bumble Bee last year to connect the brand with the growing U.S. Hispanic market and
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Filed Under: Hispanic/Multicultural PR Briefs, Multicultural Media News

MundoFOX 22 Celebrates Fiesta Broadway’s 25th Anniversary and Confirms Cristian Castro as the Grand Marshal of Festivities

04/09/2014 By Leave a Comment
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MundoFOX 22, the Los Angeles affiliate of MundoFOX and the official television station of Fiesta Broadway, celebrates the 25th anniversary of the west coast's largest music and culture festival on Sunday, April 27 in Downtown Los Angeles.  This commemorative edition of Fiesta Broadway will showcase international music sensation, Cristian Castro who will headline a star-studded roster of music, dance and entertainment at the Placita MundoFOX on the Fiesta Broadway corridor that starts at the renovated Grand Park main
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Filed Under: Hispanic Media Profiles, Hispanic Organizations News, Hispanic/Multicultural PR Briefs

MetLife Recognized for Transparency on Hispanic Inclusion Practices

04/07/2014 By Leave a Comment
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  MetLife, Inc. (NYSE: MET) announced today that it has been recognized by the Hispanic Association on Corporate Responsibility (HACR) for its commitment to transparency on Hispanic inclusion. HACR recognizes those companies that provide detailed information on their Hispanic inclusion practices, which HACR uses to compile its annual Corporate Inclusion Index. The index highlights corporate America’s commitment to Hispanic inclusion across four dimensions: employment, procurement, philanthropy and
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Filed Under: Hispanic Organizations News, Hispanic/Multicultural PR Briefs

Center for Hispanic Leadership to Hold Exclusive Leadership Workshop for Hispanic Professionals in Dallas May 20-21

04/07/2014 By Leave a Comment
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In response to a growing demand for its high-impact two-day workshop for Hispanic talent, Center for Hispanic Leadership (CHL), which has successfully helped thousands of Latino professionals to accelerate their advancement in the workplace, announced today that it will hold its flagship Discover Your Hispanic Leadership Impact and Influence workshop, at the University of Dallas on May 20-21. This workshop marks the third city stop for CHL, which will also hold trainings in Minneapolis and Atlanta later this
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Filed Under: Hispanic Organizations News

The Hispanic Public Relations Association’s New York Chapter (HPRA-NY) Announces Second Year Scholarship Program

03/31/2014 By Leave a Comment
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The Hispanic Public Relations Association’s New York Chapter has announced the filing period for the 2nd Annual HPRA-NY Scholarship Program. Beginning March 31 through June 6, greater New York area college students of Hispanic descent will have the opportunity to file applications to be recognized for their outstanding undergraduate academic achievement and community service. Two undergraduate students will receive a scholarship and other valuable accolades.   “The HPRA-NY scholarship program is our most
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Filed Under: Hispanic Excellence, Hispanic Organizations News Tagged With: ,

Clear Channel and Stardome Media Group Announce Digital Music and Promotional Revenue-Sharing Agreement

03/31/2014 By Leave a Comment
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Clear Channel Media and Entertainment, a media company in America and Stardome Artist Development Group, (a division of Stardome Media Group), today announced a revenue-sharing agreement that will allow artists represented by Stardome to share in revenues from Clear Channel’s broadcast radio stations and digital streams. Stardome is the U.S. home to popular artists such as teenage rock/pop band Synderes and Latin Grammy Award-nominated Spanish-Mexican singer and songwriter Belinda, a global star whose albums have
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Filed Under: Hispanic Organizations News, Hispanic/Multicultural PR Briefs

CHCI Announces New Additions to its 2014 Advisory Council

03/28/2014 By Leave a Comment
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The Congressional Hispanic Caucus Institute (CHCI) today announced recent additions to its 2014 CHCI Advisory Council, adding dedicated national leaders committed to the organization's mission of developing the next generation of Latino leaders. CHCI is pleased to welcome its newest 2014 Advisory Council members: Joedis Avila, Ford Motor Company Fund J. Robert Carr, Society of Human Resource Management (SHRM) Joan Gillman,Time Warner Cable Chris Ornelas,National Association of Broadcasters "We are very
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Filed Under: Diversity News, Hispanic/Multicultural PR Briefs

The Latino Coalition Applauds Confirmation of Maria Contreras-Sweet as Head of Small Business Administration

03/28/2014 By Leave a Comment
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Today, The Latino Coalition, a leading advocate for Latino-owned, small and mid-sized businesses, applauds the confirmation of Maria Contreras-Sweet as the head of the Small Business Administration.  TLC Chairman and Former Administrator of the U.S. Small Business Administration Hector Barreto, made the following statement: "We congratulate Maria Contreras-Sweet on her confirmation and are confident that her firsthand knowledge of running a small business makes her extremely well-qualified and poised to be an
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Filed Under: Hispanic Excellence, Hispanic Milestones, Hispanic/Multicultural PR Briefs

ColectivaLatina’s Erin Conrad to Discuss Best Practices for Multicultural Brand-Blogger Collaboration at Hispanicize 2014

03/27/2014 By Leave a Comment
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Collective Bias, a shopper social media company, announced today that Erin Conrad, head of its new Hispanic social network ColectivaLatina, will participate in a panel discussion at Hispanicize 2014, taking place in Miami, Florida, April 1-4. The panel titled: "The Rules of Engagement 2014: The Annual Update on How Brands and Agencies Can Effectively Engage and Collaborate with Latino and Multicultural Bloggers," will explore the latest best practices of the Latino brand-blogger relationships and showcase recent case
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Filed Under: Hispanic Media Profiles, Hispanic Milestones, Hispanic PR Techniques, Hispanicize 2014

Latin Trade Names Odebrecht CFO Marcela Drehmer CFO of the Year

03/27/2014 By Leave a Comment
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The Latin Trade Group announces the selection of Odebrecht CFO Marcela Drehmer as CFO of the Year Brazil. Drehmer has had a dynamic and distinguished career which began at OPP Petroquimica, an Odebrecht Company, in the mid-1990s, a position that has taken her to the highest position in finance at the conglomerate's holding company. "We are pleased to present this award to her, the first woman to receive this accolade," Latin Trade Group CEO Rosemary Winters said at the Latin Trade CFO Event in Sao Paulo where
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Filed Under: Hispanic Organizations News