FOX Deportes and Stardome Radio Networks Form Strategic Content Partnership

01/29/2013 By Leave a Comment
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FOX Deportes announced today a new strategic partnership with radio broadcasting giant Stardome Radio Networks, providing Latino sports fans with more ways to stay up to date with the latest in sports. As of early February, content from “Central Fox” and “La Última Palabra”, a sports news and soccer talk show on FOX Deportes, will be broadcast in the U.S. “This partnership gives FOX Deportes viewers another medium to obtain the latest news and commentary from their favorite shows,” said Vincent Cordero,
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Filed Under: Multicultural Media News

Richard Baker joins M&C SAATCHI New York as Vice President

01/28/2013 By Leave a Comment
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New York PR Agency Continues to Grow Sports and Entertainment Division M&C Saatchi PR New York announces Richard Barker as Vice President to oversee its Sports and Entertainment offering. M&C Saatchi PR recently was named agency of record for the United States Olympic Committee. Richard joins the New York team from M&C Saatchi Sport and Entertainment in London, where he spent three years managing sponsorship and PR activation for some of the leading properties, governing bodies and brands in sports. In his new
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Filed Under: Hispanic/Multicultural PR Briefs

Discovery U.S. Hispanic ends 2012 with high ratings

01/28/2013 By Leave a Comment

- Discovery en Español achieved highest fourth quarter ever growing its P18-49 delivery 25%; and historical annual ratings with a growth of +18% YOY - Discovery Familia achieved highest fourth quarter ever among women 18-49 growing 125%; and was the #1 Hispanic network among kids 2-5 throughout 2012 Discovery U.S. Hispanic today announced quarterly and annual viewership results for Discovery en Español and Discovery Familia. According to Nielsen, the network achieved its highest quarter ever in 4Q2012 growing its
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Filed Under: Multicultural Media News

Hispanicize 2013 to host VIP Networking Event in Chicago on February 20th at MASK

01/25/2013 By Leave a Comment
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Windy City, Hispanicizers are headed your way. Organizers of Hispanicize 2013, the fourth annual Latino trends event scheduled for Miami Beach, April 9-13, are inviting Hispanic journalists, marketers, bloggers, Latino influencers and professionals from the public relations, social media and film & music industries, to a special gathering at the new bar/lounge MASK on Wednesday, Feb. 20 from 6:30–9 p.m. The special event will prepare you about what to expect at Hispanicize 2013, a one-of-a-kind event that
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Filed Under: Hispanicize 2013, Upcoming Industry Events

Clear Channel introducing Carmen Jara Show in new radio markets

01/25/2013 By Leave a Comment

Clear Channel Media and Entertainment — which has the largest Hispanic audience of any media company in America — has inked a contract with Stardome Radio Networks to launch The Carmen Jara Show on select Clear Channel radio stations. The Carmen Jara Show will now be heard on Spanish-language stations KTZR-AM 1450 in Tucson, Ariz.; KBFP-FM 105.3 in Bakersfield, Calif.; KFSO-FM 92.9 in Fresno, Calif.; KPRC-FM 100.7/100.9 in Salinas, Monterey and Santa Cruz, Calif.; KIZS-FM 101.5 FM in Tulsa, Okla.; and KUNO-AM
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Filed Under: Multicultural Media News

InterMedia, Azteca Form Hemisphere Media Group

01/25/2013 By Leave a Comment
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InterMedia Partners, fresh off a multimillion dollar deal to merge its Sportsman Channel outdoors network with Outdoor Channel, has engineered a transaction to take its Hispanic network holdings including Cine Latino and WAPA America public in a deal valued at about $400 million. InterMedia Partners VII, headed by cable legend Leo J. Hindery, Jr., will essentially roll its Hispanic networks holdings –Spanish language movie network Cinelatino and InterMedia Espanol Holdings (which includes Spanish-language cable
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Filed Under: Multicultural Media News Tagged With: ,

ESPN Sets Dates for ESPN and ESPN Deportes Upfronts

01/25/2013 By Leave a Comment
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ESPN will hold its Annual Upfront on Tuesday, May 14, at 8:30 a.m. in New York at the Best Buy Theater in Times Square. This year, ESPN Deportes will also host its own Upfront on Wednesday, May 15, at 5:30 p.m. The event will take place in New York at the Joseph Urban Theater in the Hearst Tower. More information about both events will be announced in the coming weeks.
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Filed Under: Upcoming Industry Events Tagged With: , , , ,

Chicago White Sox tap PACO to provide Hispanic strategic planning

01/24/2013 By Leave a Comment
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The Chicago White Sox have tapped PACO to provide Latino strategic planning, ideation, and public relations services. PACO will serve as the Latino public relations agency of record for the Chicago White Sox. The overarching goal is to create relevance and brand affinity between the Chicago White Sox and the Latino fan base.  
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Filed Under: Hispanic/Multicultural PR Briefs Tagged With: , ,

Hispanicize 2013 hosting VIP LA gathering for Latin entertainment industry & journalists

01/24/2013 By Leave a Comment
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Organizers of Hispanicize 2013, the fourth annual Latino trends event scheduled for Miami Beach, April 9-13, are hosting a Latino entertainment industry and Hispanic journalists gathering at The Falls in Downtown LA on February 6th. Presented by Redbull  (@Redbull #giveyouwings) and in partnership with the Public Relations Society of America, HPRA, Latin Heat and Getty Images Hispanic,  the special event will prepare participants about what to expect at Hispanicize 2013, a one-of-a-kind event that brings the
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Filed Under: Hispanicize 2013, Upcoming Industry Events

NAMIC Announces 2013 Chapter Officers

01/23/2013 By Leave a Comment
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The National Association for Multi-ethnicity in Communications (NAMIC) today announced election results for its 2013 Chapter Officers. As of January 1, 2013, newly elected and incumbent Chapter Officers began serving one-year terms. "We are excited to announce a very talented group of leaders who will be taking NAMIC into the year with a renewed purpose and passion," said Dr. Nicol Turner-Lee, President and CEO of NAMIC. "Our commitment to empowering for diversity in the communications industry is embodied by our
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Filed Under: Hispanic Organizations News, Hispanic/Multicultural PR Briefs

Shine America launches Spanish-Language division and names Cristina Palacio President

01/23/2013 By Leave a Comment
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Veteran Colombian TV producer and executive Cristina Palacio has been named President, Shine Hispanic & Latin America, a new division of Shine America that will produce and distribute original Spanish-language content to the U.S. and Latin American marketplaces, it was announced today by Shine America CEO Rich Ross. A highly respected executive and producer of scripted, reality, game and docu-series programming across Latin America, Palacio most recently was the founder and President of Colombian-based TV
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Filed Under: Hispanic Organizations News

Goya Foods & the Spain-U.S. Chamber of Commerce Announce Annual Goya Hispanic Achievement Award For Excellence in Business, Arts, Science, & Social Responsibility

01/23/2013 By Leave a Comment
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Jorge A. Plasencia was honored on January 17th at The New York Public Library Goya Foods, the largest Hispanic-owned food company and the Spain-U.S. Chamber of Commerce celebrated the first annual Goya Hispanic Achievement Award to distinguish a Hispanic leader or organization in the fields of business, arts, science and social responsibility.  The award was presented to Jorge A. Plasencia at an exclusive gala dinner at the New York City Public Library, attended by more than 250 guests. Jorge A. Plasencia is
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Filed Under: Hispanic CSR PR, Hispanic/Multicultural PR Briefs Tagged With: ,