Influencer: Nizan Guanaes, Grupo ABC
If You Are Doing Business in Brazil or Plan to Do Business in the Country, You Must Know Nizan
A few days before Christmas, Nizan Guanaes, chairman of Brazilian marketing-services company Grupo ABC, threw a party for Ariana Huffington with hundreds of guests at his Sao Paulo mansion to introduce the Huffington Post publisher to Brazil.
Such pursuits aren’t at all uncommon for Mr. Guanaes, who has become an informal ambassador for fast-growing Brazil. He spent half his time outside the country promoting it in 2010, from a month in South Africa to study the World Cup, which Brazil will host in 2014, to the World Economic Forum in Davos, Switzerland, where Grupo ABC was named to the group’s community of global growth companies.
Read the entire article at AdAge.