National Latina Business Women Association hosting national conference Nov. 19 in Sacramento

SACRAMENTO, CA – Marking its sixth anniversary as one of the leading organizations for Latina business owners, the National Latina Business Women Association (NLBWA) will host their national conference on Thursday, November 19, 2009 at the Sheraton Grand Hotel in Sacramento.

Conference highlights will include educational workshops on how to leverage the right media mix to grow the business, financial solvency, and how to separate and position your business against the competition. An impressive list of speakers will provide motivational topics and tips for the Latina business owner to succeed.

“The Latina entrepreneur has officially left her mark on American business,” said Cecilia Mota, National President of NLBWA. “As a group, we are organized, motivated and dedicated to not only succeed as individuals, but to also serve as mentors and examples of what can be accomplished through unity and purpose.”

NLBWA has made great strides in the short period of time it has been in existence. Each conference offers increased visibility and value to attendees, both male and female, which offers a learning environment through valuable interaction and a platform to hear speakers who are highly regarded experts within the business community and government sectors.

The conference workshops will focus on providing the tools and methods that will better position the Latina business owner to prosper and manage through an uncertain economic climate. Each workshop will include a panel discussion where attendees will hear from business experts on the best practices used to succeed and grow their businesses.

Since its foundation, NLBWA has grown to seven chapters nationwide with a growing membership.  NLBWA’s mission is to promote, develop and support the rapid growth of Latina business owners and professionals.  The national organization supports the development of chapters throughout the country and these chapters deliver programs and services enabling greater success for this critical, but underrepresented market.  The purpose of NLBWA is to create more representation, visibility, and business development, networking and mentoring opportunities for Latinas in the world of business and at the executive levels throughout the country.  Visit www.nlbwa.com for more information.