New Hispanic Campaign Redefines Consumer Engagement, Empowering Latinos to Live Life Their Way

Time Warner Cable Campaign “Mi Vida, A Mi Manera” (My Life, My Way) Uses Social Media to Connect Hispanics to Their Passions

Time Warner Cable Inc. (NYSE: TWC) announced today the launch of their new 2011 Hispanic consumer brand campaign, “Mi Vida, A Mi Manera”/ (“My Life, My Way”). The campaign is centered on the company’s mission to empower Hispanics to live their life on their terms in ways that are simple and easy. Giving a peek into the lives of our consumers, the campaign showcases those special moments that Time Warner Cable products and services make possible. Read More »