Breaking Stereotypes: Luxury Brand Executives Address the Latino Opportunity [VIDEO]
Many impressive gatherings of professionals and Hispanic market gurus take place almost weekly around the nation. From ANA meetings to AHAA, HPNG, Latinvision, Geoscape and many more, marketers wanting to congregate and dive deeper into the Hispanic Market have a wide range of options to sharpen their saw. However, is our message penetration other outer circles of non-believers and curious executives? While our Latino industry gatherings are fundamental to continue to foster collaboration, benchmarking and peer-to-peer networking, it is quite exciting to bump into unusual and non-Hispanic gatherings that recognize our market as a priority to highlight.
This is the case with The Luxury Marketing Council in New York City. The Luxury Marketing Council is a a business-building, revenue-generating organization, a community of CEOs and senior sales and marketing practitioners considered the global leader in the rapidly-growing arena of luxury marketing and the “Gold Standard” for the intelligent exploration of best marketing practices and trends in the luxury marketplace. With members such as Bentley Motors, Inc., Clarins, Tiffany & Co., Bergdorf Goodman, Cartier, Giorgio Armani Corp., Waldorf Astoria among many other prestigious brands and organizations, this month’s agenda focused on Latinos as a golden nugget for growth.
Read the entire article at Huffington Post – Latino Voices.