LBI Media signs distribution agreement with Cox Communications for carriage in San Diego and Phoenix markets
LBI Media, Inc., a minority-owned Spanish-language broadcasting company in the U.S., has announced that effective May 10, 2017, its Estrella TV network will be available in San Diego and Phoenix on Cox Communications.
As part of its rapid expansion across the US, LBI Media recently signed a carriage deal with Cox Communications to distribute its Estrella TV network in both the San Diego and Phoenix markets, two important Hispanic DMAs for the fastest growing minority- owned Spanish-language broadcasting networks in the US.
“We are excited to further expand our partnership with Cox in Phoenix and San Diego. Estrella TV launching on Cox rounds out our distribution and coverage in these two key, Top 20 Hispanic Markets, significantly expanding our audience reach,” stated Cathy Lewis Edgerton, SVP, distribution and affiliate sales, LBI Media, Inc.