Joe Kutchera Joins Acento to Lead Interactive

Acento Welcomes Joe Kutchera, Author, Speaker, and Expert in Social Media

Acento, a full service Hispanic advertising, promotions and PR agency headquartered in Los Angeles with offices in Chicago and New York, has named Joe Kutchera as its new Director of Digital Services.

Joe Kutchera brings to Acento a wealth of knowledge and expertise on reaching Hispanic and Latin Americans online, bringing more than a decade of interactive and marketing experience. Kutchera is also the author of Latino Link: Building brands online with Hispanic communities and content (Paramount Books); a go-to book for marketing and media executives. Prior to joining Acento, Kutchera spent nine years at Time Warner where he built web properties (such as Warner Bros. Online, CNN Money, and CNNExpansion) and launched the digital ad sales team for Grupo Editorial Expansion in Mexico City (acquired by Time Inc. in 2005). Kutchera is a frequent speaker and consultant on marketing to Hispanics online in the U.S., Spain, and Mexico.  Kutchera will now lead and further develop Acento’s digital capabilities for its various clients.
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