JCPenny CSR program awards Latino students

JCPenney recently honored three Hispanic high school graduates with $15,000 in college scholarships each during Univision’s Premios Juventud.

As a token of appreciation for their hard work, JCPenney also gifted the scholarship winners with a complete makeover experience at their Dadeland Mall JCPenney Store in Miami, FL. At the store, the winners received beauty services and a red-carpet look from JCPenney’s Back-to-School styles.

Additionally, the winners’ personal stories about their experience were featured on Univision’s Despierta America the following morning.

With Premios Juventud, JCPenney is continuing its commitment to supporting initiatives that provide access to educational opportunities for today’s youth.