Holly McGavock Joins Wing as Senior Planner
Alain Groenendaal, President and CEO of leading full-service marketing communications agency Wing (www.insidewing.com), today announced the appointment of Holly McGavock to Senior Planner, a new position.
Based in New York, Holly will be charged with leading strategic planning efforts for Eli Lilly while also providing strategic leadership on other key accounts. She reports to Andrew Speyer, Wing’s VP, Head of Strategy.
Prior to joining Wing, McGavock was a strategic planner at Grupo Gallegos, where she managed Hispanic planning efforts for brands including Target and the California Milk Processor Board. Her work on the latter’s “got milk?” campaign earned her two Gold Hispanic Account Planning Excelencia awards. Prior to Grupo Gallegos, McGavock worked as an account planner at Zubi Advertising in Miami and as a marketing and project manager for Yahoo! En Espanol.
McGavock currently teaches an online course in Hispanic Marketing Communication for Florida State University. She is working to develop the program and curriculum for the school’s graduate certificate in Hispanic Marketing Communication.