Hispanic Scholarship Fund Partners to Offer Extra Scholarships

‘King of Beers’ and ‘King of Rancheras’ to Unite in 2011 for Additional Scholarships for Hispanic Scholarship Fund

During his 2010 concert tour, Budweiser and Mexican singing legend Vicente Fernandez brought together two of his passions, music and education, to help raise funds for the Hispanic Scholarship Fund (HSF).

Hispanic Scholarship Fun

Pictured (left to right) with six HSF scholarship recipients inside the Gibson Amphitheater in Los Angeles are Frank Alvarez (HSF president), Iliana Sosa, Alex Franceschi, Vicente Fernandez, Sara Dominguez, Marla Ulloa, Leslie Ramirez, Craig Jessen and Juan Manuel Maya from HSF (lower middle).

As part of Budweiser’s longtime commitment to the Hispanic community, ‘El Rey’ and the ‘King of Beers’ donated a scholarship to a local college student for each of the 24 performances on his 18-city tour. Anheuser-Busch provided $100,000 for this special partnership program in 2010.

In total, Anheuser-Busch provided the HSF with $500,000 in support in 2010.

“Thank you, Budweiser, for giving back to our community,” HSF President Frank Alvarez said before a concert in LA. “A college degree is the best way to a better paying job and better life, and with your support we’ll realize our common dream of a degree in every Latino household.”

The partnership continues this year, with more scholarships to be awarded in each city on the singer’s to-be-announced 2011 tour schedule.
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