Puropedo Selects San Diego’s DIÁLOGO
Puropedo No Worries Wear, a Latino lifestyle and sports apparel brand selects DIÁLOGO, San Diego’s only Hispanic-focused PR firm, its Hispanic consumer strategy and media relations duties.
Fresh off its expansion into the San Diego market, Puropedo No Worries Wear is taking its public relations to a new firm. Following an agency review, the Latino lifestyle, sports y mas apparel maker determined DIÁLOGO could best capture the brand’s revitalized direction. Lucía Matthews’ Hispanic consumer expertise and her seasoned agency team were key decision factors for the Santa Cruz-based apparel company. Billings were not disclosed. Read More »