Santa Cecilia Orchestra Names DIÁLOGO AOR
The San Diego Hispanic-focused PR firm selected to represent the Los Angeles-based Latino-focused classical music orchestra.
Santa Cecilia Orchestra has selected DIÁLOGO as its public relations agency of record. Following an agency review, the Los Angeles-based classical music orchestra determined DIÁLOGO could best capture the music company’s direction and help promote its concerts.
Santa Cecilia Orchestra conducts live classical music performances in Los Angeles, giving special focus to Latino communities. Under the leadership of Maestra Sonia Marie De Léon de Vega, the 2010-2011 Season pays tribute to the company’s extraordinary history on its 18th anniversary, as the only orchestra in the nation with a specific mission to take classical music to the Latino Community.
The PR campaign includes cultural and music industry education on the benefits of SCO’s brand and awareness with the Hispanic and arts communities.