Chevrolet, NASCAR Announce Diversity Scholarship Contest to Support STEM Education

According to the U.S. Bureau of Labor Statistics, between 2012 and 2022, 1 million new STEM jobs will be created in the United States. However, although more Latinos are now earning STEM-related degrees, they continue to be underrepresented in the total number of STEM credentials earned. A few additional highlights:


  • Only 2 percent of all higher education institutions graduated 33 percent of Latinos who earned STEM degrees in 2013. (Source: Excelencia in Education)
  • Over the last few years, Latinos have increased the number of earned STEM credentials across all academic levels – including associate, bachelor and graduate degrees. However, only 9 percent of STEM degrees and certificates went to Latinos in 2013. (Source: Excelencia in Education)


In response, this past weekend Chevrolet and NASCAR announced the launch of the second annual NASCAR Chevrolet Diversity Scholarship Contest. The contest offers college students a creative way to engage and become involved in STEM – an important key to success for the motorsports industry.

The contest offers college students an exciting and engaging way to learn and become involved in STEM, a key area of importance to the success and future of the motorsports industry.

“At GM, we believe success and innovation lies in attracting unique and creative talent,” said Ken Barrett, General Motors Global Chief Diversity Officer. “Diversity within STEM is not only a priority, but a necessity as we continue to face new challenges and opportunities with the advancement of technology.”

“Inspiring innovative students who are interested in careers in STEM is critical for the growth of our sport and business,” said Jim Cassidy, NASCAR Senior Vice President of Racing Operations. “The scholarship program helps both organizations attract young, diverse talent to the world of motorsports.”

 Four selected winners will be awarded a scholarship, and an exclusive behind-the-scenes experience at a NASCAR race, including a tour of the NASCAR Sprint Cup Series garage, pace car rides and meet-and-greets with Team Chevy drivers and Chevrolet NASCAR Sprint Cup Series Program Manager, Alba Colon.

For more information or to submit an entree, visit

The submission deadline is October 15, 2016