As you may know, Hispanics suffer disproportionately from chronic conditions like diabetes and obesity, and health literacy rates among Hispanics are lower than those of non-Hispanic white adults. United Healthcare believes that consumers, who fully 
Russ Bennett, VP of UnitedHealthcare’s Latino Health Solutions, Honored with Hispanic Health Leadership Award
05/04/2012 By Leave a Comment
Wrangling the Hispanic Movie Audience
03/14/2012 By 1 Comment
Last year, comedian Will Ferrell met with the founders of Nala Films to see if they'd be interested in footing the bill for a low-budget comedy in which he would star as a simpleminded Mexican ranch hand.
"We asked him, 'Do you speak Spanish?' "
Empowering Latinas in the Marketing Field
03/12/2012 By 1 Comment
Historically, marketers have placed much emphasis on the role of family in defining how a Latina is uniquely different from other ethnic or cultural groups. While this continues to be an important factor in marketing, there are increasing numbers of
Google Introduces “Search Plus Your World” [VIDEO]
01/10/2012 By Leave a Comment
In a move that demonstrates just how intertwined social media, marketing, public relations/reputation management and SEO have become (and that's it's not going to concede the social media space to Facebook), Google launched "Search Plus Your World"
Latino Fashion Week Organization Hosts Model Search
09/08/2011 By 2 Comments
Macy's to Launch Quinceanera Line at Latino Fashion Week
The windy city once again will be the backdrop for the most anticipated fashion event in Chicago: Latino Fashion Week. Celebrating its fifth year as the only Latino Fashion Week in the
~ Happy Labor Day ~
09/05/2011 By Leave a Comment
We'll be back tomorrow with more good stuff. In the meantime, have a safe, happy and enjoyable Labor Day!
BACARDÍ Fortifies Market Leadership with new Oakheart Spiced Rum
09/02/2011 By 1 Comment
Premium spiced rum launches as tribute to modern day adventurers
Have heart? Our rum does. And now spices too. Today BACARDÍ® launched BACARDÍ OAKHEART™, the most noteworthy product introduction from BACARDÍ since the brand created the
Sensis Makes Inc. 5000 for Fourth Straight Year
08/23/2011 By Leave a Comment
Sensis Ranks No. 1937 on 2011 list with Three-Year Revenue Growth of 132%
Inc. magazine ranked Sensis No. 1937 on its fifth annual Inc. 5000, an exclusive ranking of the nation’s fastest-growing private companies. The interactive marketing and
