Attend the First National Hispanic PR Conference

From the category archives:

Multicultural Media News

COLUMBIA, MD – Arbitron Inc. announced the free download availability of its “Hispanic Radio Today 2009, How America Listens to Radio” and “Black Radio Today 2009, How America Listens to Radio” studies.  Both are available for download at www.Arbitron.com.  Both of the studies feature Portable People Meter(TM) (PPM(TM)) data information for the first time.
“Ethnic formatted [...]

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WASHINGTON, D.C. — The US Census Bureau is missing opportunities to provide reporting instructions to diverse communities in the United States by failing to fully utilize the ethnic media that can reach more than 60 million adults in those communities, according to testimony from New America Media (NAM) in
Congress today.
Sandy Close, NAM’s executive director, called [...]

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Tribune Co.’s Spanish-language select market coverage product, Fin de Semana, is expanding its distribution in the Chicago market from 300,000 to 335,000 starting in March.
Hoy’s Chicago edition has also expanded its Monday through Thursday distribution by 13%.
New bilingual weekly, Back of the Yards Newspaper, launched on February 17th, aiming to cover local neighborhood news. It [...]

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LOS ANGELES, CA– In honor of Black History month, BlackTV247.com is offering the first broadcast channel exclusively dedicated to celebrating the historic and contemporary accomplishments made by people of African descent the world over.
The channels  programs share a common theme of a great people in the diaspora whose perseverance, ingenuity and dignity has facilitated individual [...]

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LOS ANGELES, CA – Bilingual educational video website SaberHacer.com has been selected as a finalist by the Los Angeles Business Journalas a company that is making an impact in the Latino community.
“We are very honored to be recognized by the LABJ as a company that is empowering Latinos,” says Michele Ruiz, President and CEO of [...]

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However bad the state of the magazine industry and economy in general may be, there’s always room for one more celebrity gossip title. At least that’s what Harris Publications is betting with the launch of a brand-new newsstand-only celebrity magazine titled Juicy.
Launching with a circulation of 150,000 and a newsstand cover price of $4.99, Harris [...]

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Cox, Matthews, and Associates, Inc., the publisher of DIVERSE: Issues in Higher Education, has announced the launching of its new website, DiverseBooks.net. The company positions the site as “the [...]

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Spanish-Language Newspaper to Launch Next Month
SALT LAKE CITY, UT -  Deseret Management Corp. is launching a new Spanish-language newspaper in Utah.  El Observador is scheduled to begin publication Feb. 9. It will run Tuesdays, Thursdays and weekends.
The weekday editions will focus on hard news, and the weekend editions will include more features and family-oriented content.
Deseret News [...]

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Bilingual Publication Launches in Keloland
It’s estimated that more than 20,000 people in South Dakota are of Hispanic origin and that number is expected to grow.  A publication in KELOLAND has spent the past two years reaching out to the Spanish-speaking community. Staff members are hoping their newest publication will help those efforts.
Anisavel Medina has never [...]

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MIAMI, FL– Miami TV station America TeVe announced that starting on Friday, January 22 beginning at 4 p.m. on their show “Arrebatados” and during their live programming of “Noticias 41,” “Aqui Todos Ganan,” “El Show de Fernando Hidalgo,” “A Mano Limpia,” and “Pellizcame que estoy Sonando,” they will unite for the special coverage of “All [...]

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Black consumers are responding to tighter economic condition by focusing more of their spending on items and services that improve their homes and lifestyle. That’s one of the trends revealed in the 15th annual report, “The Buying Power of Black America, ” published by Target Market News.
The report analyzes spending for black households in 2008 [...]

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Haiti right now has no infrastructure for communicating vital, life-saving information to its population.  It’s newspapers, TV stations and radio stations are not only down but are practically useless to people because there is no electricity to speak of and even if there were power almost no one now has a radio or TV left [...]

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WASHINGTON — Marieli Colon-Padilla, incoming Chair of the National Hispana Leadership Institute (NHLI) and a 2006 Executive Leadership Program graduate, was selected by Latino Leaders Magazine as one of the “Ones to Watch” in their Inspired Leaders inaugural issue. The December/January issue features 20 Latinos under 40 as rising stars.
“I am honored to have been [...]

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INDIANAPOLIS — WellPoint, Inc. has received a “2010 Diversity Leader Award®” in the January/February issue of Profiles in Diversity Journal for demonstrating outstanding diversity communication practices during the past year.
WellPoint continues to be recognized among the nation’s leaders in diversity and inclusion practices and has received multiple honors in recent years including recognition as a [...]

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Change always causes some confusion and questions to be raised but let me state the facts.
I am going to the Journal Register Company but I will remain as CEO of impreMedia until the end of January. I will continue to be a member of the Board of Directors of impreMedia and I will continue to [...]

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NEW YORK, NY – The launch of ESPN Deportes’ new Los Capitanes show en ESPN will give Hispanic PR pros new opportunities to pitch.  The  program, which debuts this Monday, will feature the latest news, information and commentary surrounding the world of sports.  It airs Monday-Friday at 3 p.m. ET.
“Sports news and commentary is truly [...]

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Albuquerque, NM— The National Association of Hispanic Publications (NAHP) announced that New Mexico Governor and former presidential candidate Bill Richardson will co-chair the 25th Annual Convention and Business Expo in Albuquerque from March 10-13.
Along with the governor, Former Ambassador to Spain Ed Romero and Mrs. Cayetana Romero have also agreed to play active roles [...]

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Today’s announcement that impreMedia CEO and founder John Patton has left the company to become the CEO of the Journal Register Company is causing some in the industry to question what is really going on at impreMedia, publisher of some of the most prestigious dailies and weeklies in the country, including La Opinion.   For the [...]

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SAN FRANCISCO, CA – New America Media has updated and expanded the NAM Online Directory of Ethnic Media, the largest database of ethnic print, radio, TV and online media in the US. It now includes 3,000 media outlets, searchable by city, state, ethnicity, language and media type.
To subscribe to the online edition, contact Elena Shore [...]

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MIAMI, FL – Adam Jacobson is out as senior associate editor of Hispanic Market Weekly and will focus on a freelance consultancy to provide editorial and industry analysis services to news organizations.

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DALLAS, TX – A Texas non-profit organization is offering bilingual educational workshops to Hispanics parents, encouraging them to get more involved in their children’s schooling as a way to reduce drop-out rates.
The “Parents Step Ahead” or “Padres un paso adelante” educational-outreach initiative was launched four years ago by the founders of the weekly El Hispano [...]

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MIAMI, FL– StoryCorps, a national initiative to document the unique stories of Americans, will record the stories of Miami’s Latino residents as part of its Historias Initiative January 7 – 30, 2010.  Historias, which means ‘story’ in Spanish, is an ongoing initiative to capture and celebrate the diversity of Latinos culture.
The StoryCorps MobileBooth – an [...]

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HOUSTON – The Black Broadcasting Network (BBN), an African American owned and operated Cable Network by Pioneers, Entertainment Attorney Ricky Anderson and Yusef Muhammad, is now available on Verizon FiOS TV Video on Demand (VOD).
BBN is available nationwide (from New York to Los Angeles) on Verizon FiOS TV.  The 24/7 network targets an underserved urban [...]

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 Top stories  for the week of December 14-18, 2009
 
 
December 18, 2009

Percentage of black and Hispanic users on Facebook rising
Immigrant advocates plan walk from Miami to Washington 
 It’s The Allocation, Stupid  
 
December 17, 2009
MIAMI PR JOB ALERT: Opening with FedEX Latin America
Publisher of La Semana, Vea, TV Guia and several other Puerto Rican publications files for bankruptcy

Congressional Hispanic [...]

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On Tuesday Media businessman Gerardo Angulo  filed for Chapter 11 bankruptcy protection for six of his companies, seemingly finding a loophole to stop the embargo proceeding begun Monday by creditor Westernbank, the Daily Sun learned.
According to U.S. Bankruptcy Court records, Angulo filed for protection for Editorial La Semana Inc., publisher of La Semana weekly newspaper [...]

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