Your Complete Source for Hispanic Public Relations & Social Media Insights
As an official sponsor of the UEFA Champions League, Heineken has launched Keep it Legendary, a pioneering initiative that transforms UEFA Champions League game-watching into an interactive digital experience for U.S. soccer enthusiasts. With Keep it 
In his latest book, “How to Win at the Sport of Business: If I Can Do It, You Can Do It” (Amazon.com review here), Mark Cuban lists Rule No. 11 as:
“Never hire a PR firm. A public relations firm will call or email people in the publications
Latinas are one of today’s fastest growing and influential consumer markets. They generate $400 billion in purchasing power, but influence $1.2 trillion in buying decision. Moreover, 73% of Latinas between the ages of 18-44 are mothers, making them
HPRB: What was your childhood ambition?
Roberto: My childhood ambition continues to be the same one as an adult, and that is to travel the world and get to know different people and cultures. A lot of what we do in communications is seeking that
HPRB: What was your childhood ambition?
MIDY: In 1992 Hurricane Andrew hit Miami. I remember staying up into the wee hours of the morning, glued to our tiny black/white battery-operated television, watching local newscasters get tossed around by the
Michael Olguin, President
Formulatin: New York - Los Angeles - San Diego
HPRB: What was your childhood ambition?
MICHAEL: My love of basketball drove my desire to be a professional basketball player. However, by 10th grade that desire got
