Balsera Communications is proud to announce that it has received an Award of Distinction from the Communicator Awards. The agency has been recognized for its integrated communications campaign that was developed and executed for the National Museum 
Balsera Wins Award of Distinction
05/01/2012 By Leave a Comment
Update on the El Rey Network [VIDEO]
03/07/2012 By Leave a Comment
Zubi Advertising Founder Among Legendary Individuals to be Inducted During 63rd Advertising Hall of Fame [EVENT]
12/22/2011 By Leave a Comment
The 63rd Advertising Hall of Fame Induction Ceremonies & Gala Dinner will be held the evening of Tuesday, March 27, 2012, at New York's historic Waldorf=Astoria hotel.
Chosen by the Hall of Fame’s distinguished Council of Judges, this
CNN en Español Connects with Audiences Through CNNEspanol.com
11/03/2011 By Leave a Comment
Starting today, CNN en Español reinforces its multi-platform content strategy with the launch of CNNEspanol.com, where users can find the latest breaking news, the network’s best videos, exclusive interviews and news stories from around
Likeable Tu Launches as Social Media Agency for Spanish Language
10/18/2011 By 1 Comment
CEO Dave Kerpen to Kick off Partnership October 27 in Mexico City at Red10 Social Media Fest
Likeable Media and Red10 have joined forces to form Likeable Tu, a full-service social media firm to serve enterprise customers in Mexico and Latin
BB&T’s Comprehensive Outreach Helps Hispanic Consumers Find a Better Financial Path
06/27/2011 By Leave a Comment
BB&T and its community banking leaders understood early on that it takes more than mastering cultural idiosyncrasies to build enduring ties with the Hispanic community, and mobilized its retail banking efforts to launch a comprehensive
FBI Aims to Build Trust Among Hispanics
06/24/2011 By Leave a Comment
Recognizing the importance of the Hispanic population in the United States, the FBI engaged Captura Group to develop and implement a Hispanic online strategy to achieve the following key objectives:
• Build awareness and trust for the FBI among
Allstate, Telemundo Start Online Awards for Telenovela Fans
06/20/2011 By Leave a Comment
Categories Include Best Bad-Luck Moment, a Tie-in With the Marketer's 'Mala Suerte' Hispanic Ad Campaign
In an unusual awards show that combines Hispanics' fondness for social media, awards of any kind and telenovelas, Spanish-language network
Hispanic Female Becomes CEO of $200 Million Business Supply Company
06/15/2011 By Leave a Comment
In 1999 Maria Teresa “Tera” Vazquez joined Jay Chawan and Ashoke Mukherji as partners to launch Guy Brown Products, a manufacturer of reengineered toner cartridges. Vazquez was executive vice president of marketing at the time. Today she
Matias Mendigochea & John Curtis Join Briabe Mobile Management Team
06/10/2011 By Leave a Comment
Briabe Mobile, a mobile marketing agency targeting U.S. Hispanic, African and Asian American consumer groups, has named Matias Mendigochea as Director of Sales and John Curtis as Director of Business Development and Strategic Engagement. This
HPRA’s Pauline France Gets Fender Internship Gig
05/16/2011 By Leave a Comment
Pauline France, founder of Guitar and PR and a former Hispanic Public Relations Association scholarship recipient, will join Fender Musical Instruments Corporation (FMIC) in June to start a 12-week public relations internship. The longtime guitarist
