ATLANTA, GA – Alpharetta, Ga.-based Smart Play, LLC has launched Ingenio(TM), the first entirely bilingual brand of educational toys and games in the United States. The product line features 10 portable, affordable toys and games that teach a comprehensive range of early learning skills in English and Spanish – fine motor, reading, writing, math, vocabulary, [...]
NEW YORK, NY – The pro sports league that was the first to realize the importance of establishing a global presence is finally addressing a key component of its fan base at home.
The National Basketball Association today launches a season-long, $7 million to $10 million ad campaign aimed at the growing Hispanic market, which the [...]
Toymaker Mattel announced today the launch of So In Style, a new line of black dolls by Barbie featuring more authentic-looking facial features such as fuller lips, a wider nose, more distinctive cheek bones and curlier hair. So In Style (S.I.S.) was developed and inspired by Barbie designer of 12 years, Stacey McBride-Irby, an African-American [...]
It’s never easy for a diehard Miami Dolphins fan like myself to root for a New York Jets player but Mexican-American QB Mark Sanchez is the exception. Here’s hoping that he wins all his games and has a great career in the NFL – EXCEPT when playing against my beloved Miami Dolphins!
To read more about [...]
NEW YORK, NY - Rosanna Fiske, APR, who is a public relations and advertising professor at Florida International University (FIU), has been nominated as the 2011 chair and CEO of the Public Relations Society of America (PRSA), the world’s largest professional organization for public relations.
PRSA’s 21-member Nominating Committee, at a meeting held Aug. 1-2, in [...]
CAPE CANAVERAL, FL– NASA astronaut Danny Olivas, born and raised in El Paso, Texas, will conduct three spacewalks during the upcoming space shuttle mission to the International Space Station. This is the first shuttle flight to feature two Latino astronauts, Olivas and Jose Hernandez, who are both of Mexican descent.
(Logo: http://www.newscom.com/cgi-bin/prnh/20081007/38461LOGO)
Discovery is targeted to launch [...]