Today marks the start of National Hispanic Heritage Month — a time to recognize the contributions and cultures of the nation's fastest-growing population group. The idea started as a special week in 1968 and was expanded to a full month 20 years later.
There are 52 million Hispanics in the U.S., 17 percent of the total population, forming the nation's largest ethnic or racial minority. Over half of that population resides in California, Texas or Florida, and nearly two-thirds are of Mexican
Small businesses in Florida are performing well despite lingering concerns about the U.S. economy, according to the inaugural Florida Small Business Pulse Check, a survey commissioned by TD Bank, America's Most Convenient Bank®. The regional survey polled small business owners in Central and South Florida about business goals, hiring plans, credit and financial needs and the anticipated impact of the Affordable Care Act (ACA).
More than 240 business owners in Central Florida's I-4 corridor
Growth in the number of Hispanic consumers and an expansion in their earning power offers huge opportunity for the apple category.
That was a key point in a presentation by Sherry Frey, vice president of account services for Chicago-based Nielsen Perishables Groups, at the U.S. Apple Association Crop Outlook and Marketing Conference Aug. 21.
In a presentation called “How to win in a rapidly changing retail and consumer environment,” Frey reviewed the performance statistics of the apple category over
Demographics is destiny in retailing, and this truism is being demonstrated by contemporary shopping centers. According to recent reports, one of the fastest-growing trends in malls and shopping centers is the Latino-centric experience. Stories foreseeing the demise of the American shopping mall may have been exaggerated, at least in some parts of the country.
From Florida up through much of the Southwest to California, malls that were recently in serious decline are now filled with tenants
By: Laurita Tellado
Cheerios hasn't shied away from featuring multicultural Americans in their ads. Even in 2014, it might be considered a bold move; however, it might be the smartest move to make. Research shows that, while sales of cold cereal are declining, cereal manufacturers such as Kellogg and General Mills can count on people of color-- particularly Latinos-- to lead them to breakfast food success once more.
A report published by market research publisher Packaged
Back-to-school sales will continue to drop this year, according to projections from The Integer Group. The global retail marketing agency teamed up with M/A/R/C Research to complete the study, which found that 36 percent of U.S. consumers, constrained by tight budgets, will not do any back-to-school shopping this season.
A decline was already evident in 2013, with a dip of 3.5 percent from the prior year. This year, a drop of nearly 5 percent is projected. With fewer people shopping,