HACR Recognizes 30 Young Professionals from Fortune 500 & Corporate Member Companies

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The Hispanic Association on Corporate Responsibility recognized 30 young professionals at the 2012 HACR Young Hispanic Corporate Achievers™ (YHCA) Program in Chicago, IL.  The awards reception was held at the Fairmont Chicago on April 17 and was

New Documentary Tackles Lack of Hispanic Inclusion in Corporate America

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Insider Game, a powerful, short documentary film by the Hispanic Association on Corporate Responsibility (HACR) and Impacto Group Productions takes a unique look at the lack of Hispanic inclusion in Corporate America. The film premiered this past

Toyota Expands “Buckle Up for Life” Safety Program for Hispanic & African American Families

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Toyota today announced a $1 million commitment to support the national expansion of Buckle Up for Life, a safety program developed by Cincinnati Children's Hospital Medical Center, to help address the extraordinarily high number of African

Corporate Citizenship Isn’t Like Going To Confession

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Good corporate citizenship is a bit like serving in the Peace Corp: you can't really do it half-cocked or just for a couple of weeks; you can't say you've done it if you are only thinking about doing it (or saying you did it to impress girls, but

Dalberg Report is Wrong on CSR’s Value

In the past year, leading business minds including Michael Porter and McKinsey & Co. have been extolling the virtues of multi-stakeholder value. A new report from Dalberg Global Development Advisors seems to throw us back in time. According to

Perry Ellis Does Good Things for Great Reasons

When it comes to corporate social responsibility, Perry Ellis is raising the bar. The company prides itself on giving back to the communities they do business in, and the company takes great pleasure in the fact that many of their

Chrysler Honored by Hispanic Association on Corporate Responsibility

The Hispanic Association on Corporate Responsibility (HACR) -- a coalition of the nation's most influential Hispanic community-based organizations -- has recognized Chrysler Group for its long-standing commitment to diversity, inclusion and

Being an Authentic Enterprise

A few years ago, our colleagues at the Arthur W. Page Society published The Authentic Enterprise, a whitepaper that addresses the communications professional’s changing role. The paper emphasizes that: “ … the corporation that wants to …

Hispanic PR Leader Interview with Marleny Ramirez, Manager of Communications, Go Red Por Tu Corazón, American Heart Association

Marleny

1. Tell us about this history of Go Red Por Tu Corazón and National Wear Red Day. Go Red Por Tu Corazón launched in 2009, as the American Heart Association’s bilingual heart-health movement to raise awareness of the risks of heart disease

Hispanic Association on Corporate Responsibility Releases 2010 Key Findings

Report shows that Corporate America under indexes on the fastest growing community The Hispanic Association on Corporate Responsibility (HACR), representing 16 national Hispanic organizations in the United States and Puerto Rico, releases its

Nordstrom and Designer Robert Rodriguez Team to Benefit MANA During Hispanic Heritage Month

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National Latina Organization MANA and Cuban-American Los Angeles-based designer Robert Rodriguez have teamed with Nordstrom to design a limited-edition shirt that will be sold exclusively at the fashion specialty retailer from Sept. 15 through Oct.

Social Responsibility Weighs Higher in Purchase Decisions for Hispanics and African Americans

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An analysis of the latest Yankelovich MONITOR Multicultural Study 2010 by The Futures Company and VanguardComm concludes that Hispanic and African-American consumers rate the importance of a company’s presence in the community, through corporate