Brown-Forman promotes Edith Robles to Global Public Relations Manager-Casa Herradura Tequilas
Brown-Forman Corporation announces the promotion of Edith Robles to the position of global public relations manager for Casa Herradura’s tequila brands.
In this role, she is responsible for the global strategy, planning, oversight, and, in certain cases, execution of most of the public relations efforts and programs surrounding Casa Herradura tequila brands including Tequilas Herradura, el Jimador, Antiguo, & Pepe Lopez.
Prior to joining Brown Forman in January 2012, Robles held various roles in the government and private sector, including President of Global TransAction Communications, a translation company, Public Relations Director for architecture and design firms BBG-BBGM, Communications Director for Congresswoman Hilda Solis and Vice President at a boutique public relations firm. Robles holds a Bachelor of Arts degree in politics from Whitman College.