Google has just released a series of short videos dubbed "Google Hispanic Marketing Forum" touting the growth and strength of Hispanics online. The promotional videos come on the heels of Google hiring Mark Lopez, former COO of Terra Networks, to lead their Hispanic market efforts, a first for the search giant.
The video series include specific segments on General Mills' Que Rica Vida and Kraft's Comida y Familia initiatives. No further details were available at press time. Below are the video segments.
Mark
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New Business Alert: Miami Convention & Visitor’s Bureau Public Relations RFP Due Sept. 17
09/11/2010 By Leave a Comment
I don't have more details except to say the Miami Covention & Visitor's Bureau is advertising this nationally in some PR trades.
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JOB ALERT: Ogilvy Public Relations, Washington DC seeks Account Executive
09/11/2010 By 1 Comment
The following Job Alert was posted on behalf of Ogilvy Public Relations/Washington DC on September 11, 2010. If you would like to use our Hispanic Market Jobs service to post multicultural public relations and/or social media marketing jobs, please email jobalerts@hispanicprblog.com or contact us at 305.321.5002.
Account Executive
Ogilvy Public Relations/Washington DC
Specialized Communications Group
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One Week Left to Enter WOMMA’s WOMMY Awards
09/10/2010 By Leave a Comment
The Word of Mouth Marketing Assocaitions WOMMY's Awards deadline is just one week away September 17. The WOMMY's are the Word of Mouth Marketing industry's most prestigious awards.
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JOB ALERT: Edelman Seeking Bilingual PR Pros for Dallas/Chicago Offices
09/10/2010 By Leave a Comment
The following Job Alerts were published for Edelman on September 10, 2010. If you would like to use our Hispanic Market Jobs service to post multicultural public relations and/or social media marketing jobs, please email jobalerts@hispanicprblog.com or contact us at 305.321.5002.
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Edelman is in search of a bilingual SAE (Engagement Coordinator) to join a rapidly growing team supporting a leading technology brand in Latin America.
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Transitions Optical focuses multicultural marketing effort on black community
09/10/2010 By Leave a Comment
Recognizing the increased risks African Americans face for a number of eye health issues, Transitions Optical, Inc. is launching its "Healthy Sight for Life: Focus on African-American Eyes" campaign at the National Council of Negro Women (NCNW)'s 25th annual Black Family Reunion Celebration on September 11 in Washington, D.C.
The campaign will raise awareness about the importance of proper vision care and vision wear among the African-American community. In partnership with NCNW, the event will kick off several
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NSHMBA Taps Manuel ‘Manny’ Gonzalez as New CEO
09/10/2010 By Leave a Comment
The National Association of Hispanic MBAs has tapped Manuel 'Manny' Gonzalez as their new Chief Executive Officer.
Gonzalez, who most recently served as principal with consulting firm Mango Entertainment, and previously as CEO of the Zoological Society of Florida and the Columbus Zoo and Aquarium
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Hispanic PR Leader Interview with Clara Carrier of the Ronald McDonald House Charities
09/09/2010 By 1 Comment
Today's Hispanic PR Leader interview is with Clara Carrier, PR & Marketing Manager, Communications & Special Programs for the Ronald McDonald House Charities.
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