American Airlines partners with Eurosport to reach millions of soccer fans

FORT WORTH, TX — For the second consecutive year, American Airlines and Eurosport, the leading soccer-specialty retailer in the U.S., have launched the Give & Go contest, offering soccer fans the chance to sign up for the AAdvantage((R) )program and to become eligible for a grand-prize trip for two to Madrid, and many other prizes.

“Eurosport/Soccer.com is proud to have a partnership with American Airlines,” said Vicente Navarro, Eurosport’s director of Hispanic Marketing. “For the past two years, they have shown a great commitment to helping grow the game of soccer in this country. Because of our vast network, American Airlines reached out to us to help deliver their message to over five million soccer families.  We look forward to continuing this partnership.”

As the Official Airline of Major League Soccer – as well as individual clubs including FC Dallas, New York Red Bulls, D.C. United and Chicago Fire – American Airlines has teamed up with Eurosport/Soccer.com to give away an AmericanAirlines Vacations(SM) package for two to Madrid, as well as other prizes.

AmericanAirlines Vacations is one of the most recognized airline-owned tour operators in the United States, providing customers a choice of more than 10,000 hotels and resorts in more than 320 cities in the Caribbean, Mexico, Hawaii, Europe, Canada, the United States, Latin America and Asia. AAVacations offers great values on travel packages by combining discounted rates on flights with negotiated rates at hotels, rental car companies and activity providers. In addition, it’s the only vacation company that allows customers to pay with AAdvantage miles for hotels, cars and more.

The AAVacations web site, www.AAVacations.com, also offers customers the flexibility to design every aspect of their vacation, from lodging to ground transportation and activities, with no online booking fees.

Fans will be eligible for the prizes by becoming a member of the American Airlines AAdvantage program, the world’s first loyalty program and frequently recognized as the best in the industry. They can register online at www.soccer.com/giveandgo, or through registration forms at soccer events. Both registration methods will be available in Spanish and English. Existing AAdvantage members also are eligible to enter the contest by going to www.soccer.com/giveandgo, entering their AAdvantage number and filling out the form to participate.

One lucky participant will win the round trip tickets for two to Madrid, a four-night stay at the luxury Melia Madrid Princesa, dinner and a Flamenco show, a $1,000 gift card, and tickets to a professional soccer game.

Other prizes include:
– American Airlines gift cards
– Soccer video games
– Soccer.com gift cards
– Jerseys signed by Mexican professional soccer teams
– Jerseys and shirts autographed by international soccer stars

“We are thrilled about the opportunity to continue our partnership with Eurosport/Soccer.com and to provide the millions of soccer fans out there service to anywhere they want and need to fly,” said Roger Frizzell, American’s Vice President – Corporate Communications and Advertising. “As a founding member of the global oneworld((R)) Alliance, American is uniquely positioned to provide this service.”