A look at What to Consider When Formulating Your Brand’s Online U.S. Hispanic News Campaign
BY NATALIE BODEN
Principal, BodenPR
Ever since social media hit the scene, we have all been studying how we can help continue to support innovative, newsworthy and compelling conversations with our clients’ consumers. It’s no different in the U.S Hispanic market, but as we continue to develop campaigns for our clients (targeting either Latina moms, or Latino business owners or Latino youth) we continue to see the vast importance of asking the questions we outline below. Read More »