Your Complete Source for Hispanic Public Relations & Social Media Insights
Lucia Matthews, CEO of DIÁLOGO, San Diego’s largest social marketing agency, has been chosen by the San Diego Business Journal as a nominee finalist for the 2012 Marketing Professionals of the Year Awards. The award recognizes, promotes and honors excellence, professionalism and outstanding achievement in marketing. The reception and awards ceremony to honor the winners, finalists and guests will take place on Thursday, June 26 at Paradise Point.
DIÁLOGO CEO Lucia
Read more
As the country reacts to an executive decision on immigration and a Supreme Court decision on the same issue, a newly released Knights of Columbus-Marist Poll finds that many American people would back a long-term immigration solution that allowed undocumented immigrants to remain in the United States, as long as certain conditions were met.
The survey finds that nearly three-quarters of Americans (74 percent) would allow undocumented immigrants to remain in the United States provided they paid a fine, learned
Read more
“Arranca Con Energía” summer program includes breakfast events at local YMCA clubs and a summer-long promotion with daily giveaways on ProyectoDesayuno.com
This summer, the Hispanic Milk Mustache ‘got milk?’ campaign will be partnering with world class athlete, Steven Lopez, to launch the “Arranca Con Energía” program at YMCA summer camps across the country. The program is designed to remind Hispanic families about the importance of starting mornings with a nutritious breakfast , and will also provide
Read more
The Royal Palm Award recognizes a member of the community (not necessarily a public relations professional) who embodies and demonstrates key values of the public relations profession. The nominee should meet the following pre-established criteria for the award:
Maintains a high standard of ethics and social responsibility
Positively affects attitudes, beliefs, and behavior for the common good
Respects the nature of public opinion while accomplishing set goals
Makes a significant political, economic or social
Read more
The Latin Recording Academy® and Univision announced today a new six-year deal that will keep the annual Latin GRAMMY Awards® telecast on Univision through 2018. Univision has been the home of the Latin GRAMMY®s since 2005. This year's XIII Annual Latin GRAMMY Awards will take place live on Thursday, Nov. 15, 2012, at the Mandalay Bay Events Center in Las Vegas.
"We are very pleased to continue our longstanding partnership with our friends at Univision," said Gabriel Abaroa Jr., President/CEO of The Latin
Read more
Tr3s: MTV, Música y Más has received a creative nomination from the Imagen Awards for its 2011 brand campaign, Coolturistas, in honor of the 25th Anniversary of Hispanic Heritage Month. The 27th annual Imagen Awards recognize and reward positive portrayals of Latinos in all forms of media, as well as encourage and recognize the achievements of Latinos in the entertainment and communications industries. This is network’s third nomination following multiple wins in the Best Reality Series category for its
Read more
LATV Networks, the first national bi-cultural entertainment network, announces a total of three nominations for The Imagen Awards.
The Imagen Foundation announced the nominees for the 27th Annual Imagen Awards, honoring positive portrayals of Latinos and Latino cultures in entertainment.
The three LATV Networks productions are:
Vive Tu Musica, nominated for Best Reality Series. Vive Tu Musica is LATV's first original reality show, where viewers follow music bands from across the country as they vie for their big
Read more
Elwiri, the first lifestyle mobile application for the Hispanic community, has launched a new download campaign initiative with the goal of feeding children in need. For every download of their application during the month of July, Elwiri will feed a child for a day through the Casa Hogar network of orphanages in Northern Mexico.
In addition, the Elwiri team will be tracking the downloads publicly on their Facebook page and in the application itself. The app is free and can be found in the App Store and Google Play
Read more
First episode of the free bilingual series launches on June 29th
Latinos Rumbo al College is a free webinar series developed in conjunction with non-profit organizations Latinos in College (LIC) and LULAC National Education Service Centers (LNESC) to help make the college process simple and attainable for Hispanic students and their parents.
The first of the bilingual webinars, titled “On the Track to College” will broadcast live from the LULAC National Convention in Orlando, Fla., on Friday, June 29, 2012
Read more
Washington, DC - The Supreme Court of the United States today struck down 3 of 4 major provisions of the Arizona SB 1070 law that criminalized immigrants. Unfortunately, one major provision was upheld requiring police to check the immigration status of anyone stopped, detained or arrested. Of most concern with the mixed ruling is the potential for abuse of American citizens and immigrants through racial profiling. Questions remain regarding the definition of will constitute reasonable suspicion and how law enforcement
Read more
Versailles Restaurant and República, announced today that they have been awarded a PRSA Silver Anvil Award of Excellence presented by the Public Relations Society of America. The campaign, “Celebrando 40 Years of True Miami Sabor y Cultura,” celebrated the legendary restaurant’s 40th anniversary. The award was bestowed at a ceremony held in New York City on June 7.
República executed a bilingual 360-campaign that tapped each of the agency’s myriad of disciplines including advertising, public relations and
Read more
Alma Guajardo Crossley, Director for Diversity Initiatives at General Motors, was among an elite group of Hispanic women that were recognized yesterday for their demonstrated leadership and work to forge a new professional path for Latinas nationwide. Latino Justice PRLDEF, long known by its former name the Puerto Rican Legal Defense and Education Fund, recognized five exceptional Latina women during the 2012 Annual Latina Trailblazer Breakfast.
“This recognition reflects the support I’ve received from General
Read more
