The PR industry’s premier source for Hispanic PR news and views
From the monthly archives:
ANN ARBOR, MICH.– The number of underrepresented minorities among U.S. medical school faculty and practitioners still remains markedly low when compared with U.S. population, despite initiatives and the increasing diversity in U.S., U-M researchers say.
Moreover, the level of underrepresented minorities currently being trained in medicine is unlikely to reverse those trends, according to a U-M analysis and [...]
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The U.S. is subject to powerful cultural forces rooted in demographics and ethnicity. Nowhere is the influence of these cultural crosswinds more evident today than in our growing Hispanic population and its increasing claim on a share of the American Dream. By the numbers, Latinos are the dominant minority group in the nation, totaling more [...]
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Internship posted January 28, 2010
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New York marketing agency PENTG (The Phoenix Group) is seeking a social media/internet marketing intern. Must be well-versed in all the social media platforms and be able to maintain, update and expand the social media presence of our firm and our clients. Please contact me via Twitter at @rodrigos718
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This week’s Hispanic Media Spotlight is with Eric Baca, editor in chief of Latino Leaders Magazine. Latino Leaders Magazine is a member publication of the National Association of Hispanic Publications (NAHP), which is hosting its annual convention this year in Albuquerque, NM, March 10 to 14. To register for this national convention, which brings many [...]
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NEW YORK– Analysis of government economic data by The Opportunity Agenda, a New York-based public interest group, finds that national measures of opportunity are in decline and that unequal barriers to opportunity facing women and people of color do not rise or fall with the overall economy. Released on the occasion of President Obama’s first [...]
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WASHINGTON — Fundacion Azteca America is joining forces with the Mexican-American Legal Defense Fund (MALDEF) for a targeted 2010 Census push that includes the distribution of 40,000 bilingual educational leaflets in Washington DC, San Antonio and Los Angeles.
“We’re coming down to the final stretch of the 2010 Census activities and we want to continue to [...]
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The following opening was posted on January 27
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Looking to hire PR professionals at a Manager/Director level at Newlink Communications in Miami, FL, for top notch entertainment/public affairs accounts. If you know of anyone looking for a job pls send resumes to nereaalvarez@bellsouth.net
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The 2010 IPRA Golden World Awards for Excellence offer world-wide recognition and acclaim to world-class public relations programmes.
The 2010 competition, conducted by the International Public Relations Association, is open to local, regional, national or international public relations programmes carried out or completed in 2009/2010.
Companies, associations, private institutions, NGOs and government bodies anywhere in the world [...]
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Cox, Matthews, and Associates, Inc., the publisher of DIVERSE: Issues in Higher Education, has announced the launching of its new website, DiverseBooks.net. The company positions the site as “the [...]
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CHICAGO – Gift of Hope, a leading organization that coordinates organ and tissue donation in Illinois and northwest Indiana, has selected San Jose Public Relations (SJPR) as its primary Hispanic agency of record for an integrated public relations program. The 2010 effort will consist of media relations, grassroots outreach and community relations and will aim [...]
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SPRINGFIELD, MA – Nearly 45 percent of U.S. households are “at risk” of not having enough to maintain their living standards in retirement, according to the National Retirement Risk Index, a special project of the Center for Retirement Research at Boston College.
Many multicultural populations are particularly at risk: a new study by the Hispanic Institute [...]
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Spanish-Language Newspaper to Launch Next Month
SALT LAKE CITY, UT - Deseret Management Corp. is launching a new Spanish-language newspaper in Utah. El Observador is scheduled to begin publication Feb. 9. It will run Tuesdays, Thursdays and weekends.
The weekday editions will focus on hard news, and the weekend editions will include more features and family-oriented content.
Deseret News [...]
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WASHINGTON, DC – The Census Bureau has released a comprehensive list of key Black History Month facts and figures that are helpful to multicultural PR marketers.
Background to Black History Month
To commemorate and celebrate the contributions to our nation made by people of African descent, American historian Carter G. Woodson established Black History Week. The first [...]
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YONKERS, NY – Consumer Reports is enlisting Julie Stav, Hispanic financial guru and host of Univision’s “Tu Dinero con Julie Stav”, to promote the first-ever Spanish-language edition of its venerable Annual Buying Guide, the Guia de Compras 2010 and their new Spanish-language web site, www.consumerreportsenespanol.org.
Stav, who penned the 334-page guide’s foreword calling it “an important [...]
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NORWALK, CT – Diageo has been named a leading diversity employer and will be featured in the 2009 ‘Best of the Best’ Annual Review Series by Olive Tree Publishing, Inc., publishers of the Black EOE Journal, Hispanic Network Magazine, and Professional Woman’s Magazine. The annual evaluation, now in its 18th year, sets the standard for [...]
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AUSTIN, TX – Urban marketing agency has named Sanders\Wingo Trenzio Turner has been named agency partner and senior vice president.
A five-year member of the Sanders\Wingo management team, Turner has been instrumental in the organization’s growth and success including leadership on the AT&T consumer products and wireless business. Prior to joining Sanders\Wingo, Turner worked for [...]
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NEW YORK, NY – PR Newswire announced it will continue to offer complimentary distribution to media and public audiences in the United States, Latin America and the Caribbean for U.S. organizations that wish to communicate their efforts of assistance in rescue and recovery efforts for the Haiti earthquake crisis.
To view news releases issued by PR [...]
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PHOENIX, AZ – The Phoenix Chapter of the Public Relations Society of America (PRSA) is hosting an in-depth, professional development luncheon presentation January 27 titled “Best Practices in Hispanic PR & Media Relations.” The program will feature Hector Plasencia, senior director of Multicultural Marketing for Qwest Communications International.
Placencia is a highly-respected Phoenix-based professional with a [...]
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CINCINNATI, OH – Procter & Gamble’s Tide brand is teaming up with journalist Maria Antonieta Collins and national organization “Las Comadres to bring them the Tide “Mas Valor por tu Dinero” Home Economics Seminars. It is estimated that 31 percent of Hispanics have more expenses than income every month, according to Buenhogar Magazine.
The free seminars [...]
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Bilingual Publication Launches in Keloland
It’s estimated that more than 20,000 people in South Dakota are of Hispanic origin and that number is expected to grow. A publication in KELOLAND has spent the past two years reaching out to the Spanish-speaking community. Staff members are hoping their newest publication will help those efforts.
Anisavel Medina has never [...]
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SECAUCUS, N.J. — Goya Foods, Inc. the Largest Hispanic-owned food company in the United States announced its relief efforts for the victims of the 7.0 magnitude earthquake that devastated Haiti.
Goya mobilized immediately after tragedy struck on January 12th. Goya Puerto Rico brought much-needed personnel and supplies to Port-au-Prince and Goya Dominican Republic has been coordinating [...]
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San Antonio, TX – Business Wire’s San Antonio office recently hosted a meet-the-media luncheon that provided attendees information to help them reach the estimated $713 billion Latino market. Today there are 46.9 million Latinos in the United States, which means 1 out of every 6 U.S. residents is Hispanic.
The panel featured Samuel Belilty, News Director, [...]
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Hispanic News
